A Step by Step Guide to Help you Develop your Idea and Business Model. 

We developed this course to support Women Entrepreneurs in scaling 

As part of the SME evolution program, we have gathered experts and thought leaders from around the world to share their views on how you can start up your business. 

Through the course, we aim to provide a simple playlist of videos that showcase practical tips on how to build your business model canvas originally developed by Strategyzer.com. 

The playlist is supported by a set of resources that would be available to you including case studies, tools, and templates.

In addition to that, one of our experts would be assigned to support you with course questions that you may have. Consider them your personal coach! 

This Online Course and support service is provided by www.potential.com as part of our Real World Education series. This set of content is ideally suited for Startups and SMEs because of its practical nature.  

All videos aim to provide practical learning that you can put into action. Over 1 hour of practical video content, supported by cases and additional resources.

Potential.com Online Course Methodology

In addition to the course, you would be assigned with a coach that can answer up to 5 of your most pressing expansion questions. You will also be invited to attend a webinar on the topic which gives you an opportunity to ask questions and interact. 

Don't miss out on this opportunity to grow your business.

When you purchase the course, you would be assigned one of our coaches who would guide you through the online course and be able to answer your questions.

If you are not completely satisfied with the course or service, we would be more than happy to refund your purchase.

Make use of this subsidized online course and support service to grow your retail small and medium business. 

Do you still have any questions or concerns? Contact us at [email protected] or connect through facebook messenger.

Course Curriculum

  • 1

    Innovation Design Thinking

    • About You and Your project

    • Innovation Process - Understand The Problem

    • Apply what you have learned

    • Survey Questions

    • Innovation Process - Ideate

    • Apply what you have learned

    • Survey Questions

    • Innovation Process - Prototype

    • Apply what you have learned

    • Survey Questions

    • Innovation Process - Evaluate

    • Apply what you have learned

    • Survey Questions

  • 2

    Your Ideal Customer and How you Help Them

    • 3 Ways to Identify Your Customer Segment

    • Learn More About How to Define your Customer Segments

    • Apply what you have learned

    • Survey Questions

    • Customer Segment Case Study

    • 4 Questions that Help you Define your Value Proposition

    • Apply what you have learned

    • Survey Questions

    • Value Proposition Case Study

  • 3

    How do You Reach your Customers and What is your Relationship with them

    • 5 Common Customer Relationship Types

    • Apply what you have learned

    • Survey Questions

    • Customer Relationship Types Case Study

    • Channel Strategies

    • Apply what you have learned

    • Survey Questions

    • Channel Strategies Case Study

  • 4

    Your pricing and revenue plans

    • Key Revenue Streams used in Businesses

    • Apply what you have learned

    • Survey Questions

    • Key Revenue Streams Case Study

  • 5

    Your key Resources and the Activities that they Do

    • 3 Essential Resource Types for your Business

    • Apply what you have learned

    • Survey Questions

    • Key Resource Types Case Study

    • 2 Key Partnerships for your Business

    • Apply what you have learned

    • Survey Questions

    • Key Partnerships Case Study

    • 3 Key Activities that your Business Engages in

    • Apply what you have learned

    • Survey Questions

    • Key Activities Case Study

  • 6

    Your planned cost structure

    • Two Important Cost Structures in Your Business

    • Apply what you have learned

    • Survey Questions

    • Important Cost Structures Case Study

Doing mistakes is part of the learning process, but don't do the same mistakes that others have learnt from. 

Take this course to save time, money and pain so you can focus on your own learnings.